CUET 2024 Business Studies Chapter 11 – Marketing Management MCQ Question and Answers – MCQs for Practice

1. For heavy equipment, which of the following channels is more relevant?

2. Secondary package refers to

3. Which of the following is part of the marketing mix?

4. Which of the following is a feature of the marketing process?

5. Question

6. Question

7. _____ ensures that products reach the ultimate customers from the manufacturers.

8. Under marketing mix which of the following is not a part of Product?

9. Which one of the following factors is not relevant to price fixation?

10. The term ‘market’ may be understood in which of the following contexts?

11. Which of the following is not a part of ‘Place and Promotion’?

12. According to Phillip Kotler, marketing management is an art and science of which of the following:

13. The word ‘Market’ has come from the Latin word

14. Customer’s satisfaction alone can ensure success. Which marketing concept holds this view?

15. Question

16. Cardbox of Shaving Cream is the example of?

17. Under which philosophy of marketing, efforts are made to bring down the cost of production to the minimum?

18. Which of the following is not concerned with the ‘Price’?

19. Under which of the following situations is a company not likely to fix a lower price for its product?

20. In order to promote the habit of health and hygiene among weaker sections of the society, Abhyas Limited has launched low cost packs of hand wash. Identify the type of marketing philosophy being adopted by the company.