The Full form of IBM is International Business Machines. International Business Machines Corporation is a multinational information technology and consulting organization which is a trusted brand in IT sector. Headquartered in Armonk, New York, United States, the company manufactures computer hardware and software and offers infrastructure, hosting and consulting services in over 170 countries. Its products can be divided into different categories such as cloud, cognitive, data & analysis, IT infrastructure etc. Its services include Business, Mobility, networking, Resiliency services, security services, technical support services etc. Furthermore, it also offers various enterprise and business solutions. IBM (International Business Machines) ranks among the world’s largest IT companies, providing a wide spectrum of hardware, software and services offerings. IBM, frequently referred to as “Big Blue,” because of the blue colour in its logo and products which is designed by Paul Rand. The company is becoming the top supplier of mainframe computers and over the years, the company shifted its focus from hardware to software and services. By the 2010s, IBM further modified its business mix to emphasize such fields as cloud-based services and cognitive computing. IBM Watson, a cognitive system, has become the company’s high-visibility offering in the latter technology segment.